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Course and Schedule Information

Taught at:

 

Course Dates:

Silicon Valley Executive Business Program Program (Overview of Instructor Led Program Content)
2007 Fall Dates (representative sample for 2008):
Wk 01: Fri: Sep 21, 2007 (CEO, CSO) 8:30a-5:30p
Wk 01: Sat: Sep 22, 2007 (CSO, Project Selection) 8:30a-5:30p
Wk 02: Fri: Sep 28, 2007 (CMO) 1:00-5:30p
Wk 02: Sat: Sep 29, 2007 (VC Preso & Project Work) 8:30a-12:00p
Wk 03: Fri: Oct 5, 2007 (CMO) 1:00-5:30p
Wk 04: Fri: Oct 12, 2007 (CFO) 1:00-5:30p
Wk 05: Fri: Oct 19, 2007 (CTO @ the Tech) 11:00a-5:30p
Wk 06: Fri: Oct 26, 2007 (CTO) 1:00-5:30p
Wk 07: Fri: Nov 2, 2007 (CRO) 1:00-5:30p
Wk 07: Sat: Nov 3, 2007 (VC Pitch & Project Work) 8:30a-12:00p
Wk 08: Fri: Nov 9, 2007 (CRO) 1:00-5:30p
Wk 08: Sat: Nov 10, 2007 (CRO, Practice Pitches) 8:30a-5:30p
Wk 09: Fri: Nov 16, 2007 (CFO) 1:00-5:30p
Wk 09: Sat: Nov 17, 2007 (Practice Pitches) 8:30a-12:00
Fri: Nov 23 (off for Thanksgiving)
Wk 10: Fri: Nov 30, 2007 (CTO) 1:00-5:30p
Wk 10: Sat: Dec 1, 2007 (Practice Pitches) 8:30a-12:00
Wk 11: Fri: Dec 7, 2007 (COO, Practice Pitches) 8:30a-5:30p
Wk 11: Sat: Dec 8, 2007 (Wrap-up & Presentations) 8:30a-2:00p

Instructor Led Training Course Topics:

  1. Strategic Leadership And Ethics-from the CEO perspective
    • Strategic management, leadership and business ethics
    • Visioning, organizational purpose and alignment
    • Teamwork and change management
  2. Corporate and Business Unit Strategy-from the CSO perspective
    • Business strategy and planning
    • Business analysis, best practices and problem solving
    • Deploying, managing and evolving the business
    • Competitive analysis
  3. Strategic Impact of Information Technology-from the CTO perspective
    • Managing technology, innovation and information systems
    • Managing technology and change
    • Making technology productive and cost effective
    • Knowledge management and information systems
  4. Strategic Marketing as a Competitive Advantage-from the CMO perspective
    • Marketing in a global economy
    • Evaluating market and pricing strategies
    • Marketing strategy process
    • Core marketing principles and market planning
  5. Global Partnering and Sales Growth Strategies-from the CRO perspective
    • Managing and growing sales opportunities
    • Customer sales and support
    • Developing value propositions
    • Forming strategic alliances and joint ventures
  6. Building Effective Human Capital-from the CPO perspective
    • Performance management and organizational performance
    • Reward systems, succession planning and career development
    • Changing role of HR manager, managing change and organizational transformation
    • Acquiring, retaining and leading critical human resources globally
  7. Managing Corporate Financials-from the CFO perspective
    • Managing corporate financials and profitability
    • Capital structure management
    • Balance sheets and income statements
    • Profitability tools and techniques
  8. Execution to Pull It All Together-revisited from the COO perspective
    • Strategic supply chain management
    • Offshore and outsourcing
    • Globalization and global teams

 


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